Press

  • Portrait of a woman in a black and beige checkered off-shoulder sweater with a zipped black top underneath, posing with one hand on her hip against a dark background.

    Meet Natalie McCarty | Publicist, Manager, and CEO

    "Passion is the currency in life that gets things done."

  • A young woman with long dark hair wearing headphones, sitting on the floor in a room with a record player, a vinyl record, and a framed photo of two women. The background has hanging clothes and a cream-colored wall.

    Meet Natalie McCarty of Gut Instinct

    "There's incredible strength in individuality, but even more power in our shared interests and connections. When we create art or highlight stories with genuine intent, we contribute to a more authentic culture in the media."

  • Black and white photo of a young woman with long hair, wearing a shoulder cut-out top, standing indoors against a wall decorated with framed pictures and a dreamcatcher.

    Meet Natalie McCarty

    "Grief has given me a kind of fearlessness that pushes me to chase my dreams. It's fueled my passion and made me work even harder... More than that, it's given me a deep love for humanity and a unique ability to empathize with others."

  • A promotional graphic featuring a black and white photo of two women, one wearing oversized glasses and a headscarf and the other with long hair and a necklace. The background is an abstract, colorful, impressionist painting of flowers and greenery. The top of the graphic has text in pink and black announcing a scheduled interview on August 27, 2024, titled "Getting Candid with Gut Instinct Media."

    Getting Candid with Gut Instinct Media

    "My favorite part of Gut Instinct is being able to have an honest conversation with myself through my writings. If my words resonate with even one person, I know what we're doing here is something special." - Stella Violet

  • Book cover featuring a young woman with long dark hair, wearing a black strapless top and beige lace pants, standing against a white wooden wall, with a clock and a small sign in the background.

    Meet Natalie McCarty

    “When the world shuts down, what’s the tool you have to build a story? When there’s no film sets or open recording studios, how do you create something new to connect with audiences that are all locked up in their homes? How do you build community in a time of isolation? You utilize the Internet. Thus, the idea of Gut Instinct began.”

  • A magazine cover featuring an interview with Natalie McCarty and Stella Violet of Gut Instinct, with a scenic background of trees, mountains, and a partly cloudy sky.

    Up And Coming: An Interview With Natalie McCarty And Stella Violet Of Gut Instinct

    “I’m proud of the community we’ve built here – one that champions a wide range of stories and viewpoints, and I believe that genuine representation is what truly resonates with our readers.”

  • A woman with blonde hair standing outside a wooden cabin door, wearing a white dress and a black vest with red embellishments and gold fringes.

    Hidden Gems: Meet Stella Speridon-Violet of Gut Instinct Media

    “The versatility and vulnerability of ‘Gut Instinct Media’ is what sets it apart from other media companies and I think that’s why people love it.”

  • A woman with blonde hair wearing a black top and red plaid skirt standing outdoors near a garden with pink flowers and a brick building in the background.

    Meet Stella Speridon-Violet

    “Gut Instinct Media was originally conceived by my now-business partner, Natalie McCarty… she reached out to me with an idea—one that would ultimately become Gut Instinct Media. Without hesitation, I agreed.”

  • Young woman with long blonde hair wearing a sleeveless white and red checkered top, standing outdoors on a balcony with buildings, palm trees, and greenery in the background.

    Meet Stella Speridon

    “What makes Gut Instinct Media special is our commitment to authenticity. In an age of information overload, where sensationalism often overshadows substance, we focus on narratives that matter—stories that challenge perspectives, spark conversations, and leave a lasting impact.”

  • A black and white photo of a woman with straight hair, gazing at the camera, with her hands resting near her neck, alongside a webpage headline introducing Stella Speridon, co-founder and head writer of 'Shoutout Arizona'.

    Meet Stella Speridon | Co-Founder and Head Writer

    “At Gut Instinct Media, we believe that powerful storytelling can drive change. As a media company, we focus on covering stories that matter—whether that’s shedding light on pressing social issues, amplifying underrepresented voices, or capturing the pulse of cultural and political movements.”

  • Woman with dark curly hair wearing a black blazer and striped shirt, standing in a retro-style diner with green and white upholstery and vintage Coca-Cola posters on the wall.

    Exploring Life & Business with Natalie McCarty of Gut Instinct Media

    “Integrity and Hollywood don’t usually go together. Neither do authenticity and media. Or vision and success. In my opinion, it’s insane that they don’t, that the things that should coexist are almost always at odds. But we’re trying to change that.”

  • A woman with long, curly hair and jewelry, wearing a white shirt, stands in front of a mural featuring a red classic car and a background of a town with a diner and parked cars.

    Inspirational Women In Hollywood: How Natalie McCarty Of ‘Gut Instinct’ Is Helping To Shake Up The Entertainment Industry

    “Media is the most powerful tool we have. Film, music, literature, those things have the power to connect people socially, culturally, even globally. And when you have people who are authentically covering these things at the helm, when you’re creating from a place of honesty and curiosity, you’re not just pushing out content, you’re actually creating space.”